Internet Marketing - What a beginner should know

What better way to learn how to start Internet marketing than by watching a video from a interview of Jo Han Mok, the world's most powerful Internet Copywriter:


The key lessons to learn for beginner on Internet Marketing is:

1. Do not not be overwelmed by technology. Focus on the Marketing, sales copy. Whatever technology that you don't understand, outsource it. As an example, many people are trying to range their Website high up in the page of an search engine via SEO technology. But the question is: Is ranking high up for a keyword serach benefit your marketing business or is it just a ego type of things? Does it really draw traffic to your site? How many surfers search for the keyword everyday?
   
2. People buy things based on their emotional needs. After the purchase, they will then ractionalize and justify their purchase. Use Emotional Response Direct Marketing instead of Institutional marketing method. Stirr up the prospect emotion to buy from you simply by expanding their needs, identifying with them, give them a solution and offer them a strong enough compelling reason to buy from you eg. A guarentee, Free bonus etc etc., making them feel that if they don't buy now, it is their loss. That they have everything to gain and nothing to loss to buy from you.


3. Spent time on working out a business plan. Be focus and stick to it with preservance. Please also be flexible, adjusting your plan along the way. Internet Business is like any other conventional business, it need a plan.


4. Find your own niche market. Many expert suggest using search engine and overture websites to look fo your niche market. In a simple layman way, it mean search for your niche market from the Internet. However, i think that we need to think out of the box. A better and efficient way is to go out there in the real-life market, look around you to see what people want. If you intend to sell information, look around you to understand what type of information that poeple want. Remember, find you niche market is not able what you think poeple want, but what they actually want in real life. So let get Real even though we are selling from the Internet. Behind every one who buy from you on the Internet are real person!!!


5. Stick with the right people. You cannot fly like an eagle if you stick with tortoise. You will be behave like tortoise even if you are by nature an eagle. If you want to make an earning of $50,000 a month from Internet Marketing, you must work and socialize with people making money at that category. They will provide you with a strong enough motivation to push yourself to reach that goal instead of being contented with what you already have. But again, will uncontent make your a miserable and unhappy man? The answer is no. Contentment will only help you to grow, to achieve more, not resting on your slumber... Happiness is a state of mind, whether you are contented or non-contented, you can control you emotion by choosing to be happy. Remember, you are 100% in control of your own emotion if you take 100% responsiblility in everything you do instead of playing the blaming game.